About
 

Neha is based in the NYC area. Her expertise in design branches out to identity systems, publications, announcements, signage and web. She enjoys working with clients on all levels of design, from art direction to production, to deliver clean and effective design solutions.

 
tel | 646.783.9026
email | info@nehamotipara.com
connect | AIGA, LinkedIn, & Behance
 
US Legal Assistant Program
Cover of the redesigned US Legal Assistant brochure incorporating conversation bubbles with a subtle varnish treatment. Tabs, integrated with the conversation bubbles, serves as section markers.Section opener and interior spreads.An interior spread from the US Legal Assistant brochure
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The US Legal Assistant Program brochure communicates the life of a Legal Assistant at Shearman & Sterling and the benefits and opportunities the firm provides. For the redesign, the firm needed the brochure to be a little more exciting than in the past while appealing to their younger audience.
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Fana Jewelry Brochure
Cover of a product brochure for Fana, a fine jewelry company.Interior pages showcases Fana's fine jewelry.
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The Fana product brochure showcases
the company’s various lines of fine jewelry.
To enhance the quality of the product, additional graphics were kept to a minimum with focus put on placement
and scale of the individual pieces.

Employee Microsoft Outlook Guide
A reference guide for employees.
 

To help employees transition to Microsoft Outlook, the firm needed a reference guide to distribute to its worldwide offices as the application was rolled out. The handy guide, provides an overview, shortcuts and step-by-step instructions for common and some advance features. The card format allows users to quickly flip to their desired section without being overwhelmed with other information. In addition, the binder ring allows for future inserts should updates or additional features need to
be addressed. A blank end page was included to serve as an area for users to jot down their own notes.

2007/2008 Trends in Corporate Governance
Front and back view of the z-fold cover and mailer.The Corporate Governance brochure featured a z-fold which housed two surveys and a Q&A insert.Detail of embossing on the cover of 2008 Corporate Governance brochure.View of spreads from the Corporate Governance brochure.Cover for the Q&A insert.Interior pages from the brochure.A spread from the Corporate Governance Q&A insert.Detailed view of the annual 2007 Corporate Governance brochure.A mailer to hold the Corporate Governance brochure.
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The annual Trends in Corporate Governance of the Largest US Public Companies brochure has become one of the firm’s signature marketing pieces to drive users to the firm website as well as to increase attendance to the annual Corporate Governance Symposium. The objective of the piece is to educate companies, particularly General Counsel, on the corporate governance and director and executive compensation practices of the top 100 US public companies. To date, this survey is the only one of its kind, making it an important tool for corporations worldwide.
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ProActive Newsletters
A quarterly pro bono newsletter.Spreads from ProActive.
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ProActive, a quarterly newsletter informs current and prospective clients of the firm’s pro bono efforts. Unlike the firm’s other newsletters, ProActive take’s on a more editorial approach. The flexibility of the firm’s grid based template allowed for play with image and pull-quotes to keep each issue dynamic and fresh. The use of color, typography and complex grid systems is evident and carefully adhered to.

Partner + Counsel Announcements
2007 and 2008 announcements introducing new partners and counsel. Interior view of a bilingual Announcement.In 2008 the colors were updated to give the piece freshness without a redesign.
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Partner and counsel announcements are sent to clients annually and include a variety of formats: a firm wide announcement; a small booklet including all new partner/counsel; and the frequently requested single announcement that individual attorneys send to a more targeted audience. To introduce new partners and counsel to clients and increase attorney exposure. Wanting to move away from the stereotypical announcement, the new Shearman & Sterling announcements are clean and elegant in design. With each new year, updates to the color using the firm’s palette keeps the announcement fresh till the next redesign.

Litigation Recruiting Brochure Insert
An insert designed for inclusion in a Litigation Recruiting brochure.The insert highlights current deals for the firm's Litigation group.
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For the US Litigation Recruiting brochure an insert, titled Matters that Matter, was created to showcase some of the high-profile deals Shearman & Sterling’s Litigation group works on. The challenge of the piece was that it needed to be designed with future costs in mind for reprints when new deals are made thus giving the brochure a longer shelf-life. This was very important as the project had not been previously budgeted for furthering the need keep costs at a minimum.
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Restoration Plaza
Cover of the Restoration Plaza booklet.Interior spreads.
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A brochure was created to bring awareness and generate interest for the redesign of Restoration Plaza in Bedford Stuyvesant. The booklet highlights the key renovation phases through architectural renderings, graphics and text.

Garrison Architects: Current Work
Cover for the Garrison Architects Current Work booklet.Interior spreads highlighting recently completed projects.
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Garrison Architects needed a booklet to give to prospective and current clients highlighting their current work. It was necessary for the piece to flexible for future updates and on the fly printing, be small enough to include in press kits yet capable of being produced in-house.